It is funny when some persons practically do stupid things and even when one doesn't understand, a number of persons find it priceless. In my state of permanent confusion, anything is possible, the possibility of running back and fourth forever between grief and high delight. In Hollandia's advert, I find the impossibility of it's constant state of confusion because of the expression it leaves on my face. It is an elaborate waste of human intelligence which we find these days with advertising agencies
What is wrong with this advert?
From the video, we see someone using the Hollandia milk product on his cereal and you see people repeating, 'can your milk do this'. Please, someone should help me, what does the milk do? The role of an advert agency deals with human needs, wants, and hopes. The relationship with the manufacturer and advertising agency is almost an intimate one just like that of a therapist and doctor. How dreadful of its advertising agency to be caught up in a game, and have no idea of its rules. I wouldn't want my milk to fly about because that is all I see in this advert. And NO, I don't want my milk to do that,
With great power comes a greater confusion, and Hollandia has given their choice of advertising agency the power to remain confused. Please, take a look at this second video, what is going on here? A 30 seconds video where students and their teacher were showing their dance moves. I only see her shaking her endowments and not passing a message to the audience. The students, well, as young as they are, those who can afford such confused luxury danced after all, as they were told to do so.
Who runs the advertising agency for Hollandia? Will Hollandia watch this and feel safe about about it? The difference between stupidity and genius is that genius has its limits. The aim is to add smoke and not fire, try to confuse your competition, not confuse your organisation.
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