In a rather competitive environment, organisations tend to align creative thinkers into their organisational setting. Aligning creativity and innovative skills is one important step in acquiring people management in organisations. But do some of our organisations follow these steps? Do they seek innovative or creative thinkers who can not just make the company grow, but build a leadership root that will stand firm for a very long time. If organisations need creative and innovative ideas, why do they employ people who are not up to the task? Why do they discriminate creative minds from people who knows people who knows people, who knows people before they get a job? If organisations need creative minds to adopt business strategies and bring about positive results, why are so many unemployed? Who do they employ then?
